Uber started to solve a simple problem: how do you get a ride at the touch of a button? Six years and more than 2 billion trips later, Uber continues to grow. Uber is a different company, with a diverse set of products and design challenges to match. Molly will talk about the methodologies that designers at Uber use to tackle these challenges, particularly through the lens of designing for the onset of self-driving technology, paving the way toward the future of transportation.
Uber started to solve a simple problem: how do you get a ride at the touch of a button? Six years and more than 2 billion trips later, Uber continues to grow. Uber is a different company, with a diverse set of products and design challenges to match. Molly will talk about the methodologies that designers at Uber use to tackle these challenges, particularly through the lens of designing for the onset of self-driving technology, paving the way toward the future of transportation.